Showing posts with label strategy. Show all posts
Showing posts with label strategy. Show all posts

Sunday, October 09, 2016

eBay Adventure – Sometimes You Have to Walk Away

                Feeling great about my current momentum, I took to Periscope showcasing my sales and my new merchandise. Also I loaded the replay into my HootSuite redistributing it across all of my social media platforms. That was the behind the scenes work that most sellers did not understand. You cannot simply open a store. You had to do marketing and business development. Maintaining this blog and doing my Periscopes (converting some of my best into YouTube videos) were part of my marketing campaign. I would had been remissed thinking that my two newer sales were a result of my sharing my photos online, blogging and Periscope.
                Later Thursday night I checked my eBay to get the store link for a blog post. I received an announcement saying that I had a bid. I saw that someone wanted $150 for a new $450 item and I flatly declined it saying that it was too low. No one was getting me on a new item for 1/3 the cost. That was highway robbery. I would had entertained something over $325 but come on, now no one would get a Gianvito Rossi shoe for $150! Sometimes you had to walk away from a sale which I did. There might be a very real possibility that I would have to relist my item; and, I am okay with that because I had retained my integrity and sales policy!

                Visit my store at http://www.ebay.com/usr/carljenkin_6


Friday, September 16, 2016

Depop Diaries - Closing My DePop Store

                Sometimes as businesspeople you have to make decisions. I have decided to close my DePop store after not selling anything in my store. I have been here for 6 weeks and haven’t made one sale; not, even with a Labor Day sale and extensive promotion. Below is my email to DePop to close my store. Now I have the task of finding another place to sell my clothing because I have a substantial backlog. I will try ThreadUp and some other places. I may even have to return to eBay (gasp!).


Sunday, July 10, 2016

Learning from YouTube

                I watched Roberto Blake’s ‘Top 5 Tips for Starting a YouTube Channel video. I subscribed to his YouTube channel because I learned so much from him. Here was the video below:



My biggest takeaway was looking at the YouTube dashboard. I never thought about this but I took his advice and learned so much from my own dashboard. I honestly did not look at my dashboard because I had only two subscribers. Unlike my 780 Pinterest, 600 LinkedIn and 1375 Twitter followers, I didn’t feel that I needed to be emotionally invested. However, when I learned that someone on YouTube TV watched my video and that people were watching my videos through Pinterest, I reconsidered YouTube. Its dashboard did have a whole lot of good information on growing my YouTube channel.

                I am creating more videos for my Teachable platforms and I am using YouTube (and Google Hangout) as storage. I do want to make more videos independent of my webinars to communicate and share my project management knowledge. I am leaning towards reshooting my project management plan Teachable webinar. 

Tuesday, February 14, 2012

Get Recruited! Book Review

            Ever wonder why you land many interviews but never a job offer? You haven’t seen the process from the recruiter’s perspective.  There’s a difference between job searching and recruiting.  The former is uploading your resume on Monster, CareerBuilder and Indeed.  The latter means cultivating relationships and developing a brand.  Get Recruited! supplies superior insight to increasing your visibility by tapping into the recruiter’s world, a hidden job market of unlisted positions. This book goes beyond burnishing your resume, by helping you network with recruiters, like-minded professionals, create a career advisory board, media kits, business cards and find mentors and sponsors. Mentors and sponsors are meaningful because you’ll need them at every career stage.  When change jobs or receive promotion, you must find new ones.  Graham also says that media kits, business cards and branding specialists aren’t only for Fortune 500 firms. Use them to create your own branding strategy to find the job that you want. Finally, the author shows you how to use various networking levels (friends and family, volunteering, social media, past jobs and organizational memberships) to expand your current network.  Ultimately, Get Recruited! succeeds where other texts don’t by getting you unstuck.  What more can you ask for in a career management book?